16th August 2010
At first glance, the Personal Training Business Software
may look like just a bunch of fancy spreadsheets… But looks are deceiving; it is the single most powerful piece of business software for personal trainers. If you own a personal fitness business, o...
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21st April 2010
Personal Training Degrees: The Next Step in the Fitness Industry's Evolution
I just learned that 2 of my favorite certifications now count as credits to earning a degree at a major university! How cool is that J
If you read Part. 1 of this series, ...
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21st April 2010
Specialized Certifications for Personal Trainers & Strength Coaches: PICP
I just took the Poliquin International Certification Program (PICP) level 1 Strength Coach Certification in New York City ($650, 3 days). It was really good information.
I le...
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21st April 2010
Part 3: How to market yourself to get premium fitness clients and just how important is a website anyway?
Recently, I was asked a bunch of questions by a trainer who is just starting his personal training business. He basically wanted advice on the fa...
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21st April 2010
Heart Break
You take the time and plan a thoughtful program.
You show up early, and set up the gym so everything is ready.
And you wait, and wait, and wait…
But your client never shows up, or you get a text/email/voice mail that says they ca...
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21st April 2010
I was in a sorority when I first went to college (we won't expand upon that). Along with the other elements of a hierarchy of ridiculousness that is inherent in such an organization, we had a fashionable sorority "mom" who invested heavily in liposuction...
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21st April 2010
How to Master Muscular Anatomy Fast & Avoid the 5 Most Common Anatomy Mistakes
Anatomy = Foundation of Exercise Science
Learning anatomy as a fitness professional is like learning to build a foundation as an architect; it supports everything else!
...
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21st April 2010
How to Make a Career as a Professional Personal Trainer
Have you ever wondered?
• Can personal training really be a career?
• What is the average salary of a personal trainer?
• How much money can I make as a personal trainer?
• How do I ...
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21st April 2010
How to Take Your Personal Training Client's Game to the Next Level
As you know, setting achievable goals for your fitness clients is a critical part of keeping them motivated, consistently, year round. The clients that workout consistently, and achieve...
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21st April 2010
An Awesome Sales Tool & Standard of Service
What standard do you hold your fitness business to? Do you have a personal training policy? Do you have a personal trainer mission statement you share with your fitness clients?
Defining your own personal...
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21st April 2010
How to Transform the Fitness Industry One Client at a Time
Our industry, much like our world, is transforming at an accelerated rate.
The fitness industry, as you know, is relatively unregulated, unorganized, and at times even divided. There are bo...
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21st April 2010
The Key to Empowering Your Fitness Clients
What is the most valuable thing you can provide your fitness client? This is a great question to ponder.
Any good trainer is motivating. We all know that. But to be great, you must empower your fitness cli...
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21st April 2010
How to Use Business Cards to Get More Fitness Clients
Your client base is the very foundation of your personal training business and fitness career. Without clients who will listen to you and follow your leadership, you can't help anyone.
99% of pe...
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21st April 2010
8 Ways the Personal Training Industry Will Change in the Next Decade
Increased acceptance of the link between exercise & health will create huge demand for exercise professionals.
The fitness industry, while still in its infancy, is changing at an a...
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21st April 2010
One Crazy Race
I love this race because it seems so impossible/painful, yet all different kinds of people from all over the world do it, including:
* -a 76 year old women
* -a 91 year old man! (did it in 40 minutes! so cool.)
If they can...
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